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Private Behaviour Change While Saving Public Money: Win-Win Behaviour Support Systems



  • Document type:
    White paper

  • Author:
    Shane Middlemiss, e-Gov Watch Ltd

  • Published date:
    22 July 2013

  • Primary audience:
    Government Web Site / Channel Managers, Government CIOs

  • Pages:
    8

Some private behaviours create costs for public organisations. If the individuals want to change these behaviours, online support systems could create behaviour change and therefore win-win outcomes for government also. This paper outlines a generic behaviour change process and suggests most components can be delivered in DIY form online combined with 'human' help from expert coaches and communities of interest. A way to address difficult problems with cost-effective solutions.

 

© 2013 e-Gov Watch Ltd